Robert Braithwaite has thrown his weight behind Sunseeker Charters
The founder and president of Sunseeker International has announced a partnership with Sunseeker Charters.
Robert Braithwaite CBE, the man behind the Poole brand, has thrown his weight behind the venture, which has worked closely alongside the manufacturer for more than 10 years.
Operating in waters as diverse as the French Riviera, the Turkish Mediterranean, the Red Sea and the Pacific Coast of Mexico, Sunseeker Charters is the only charter agency officially approved by the luxury motorboat brand.
Its 40-115ft powerboat fleet includes 10 Manhattan models, eight Predators and five vessels from the Portofino range.
No exact figures have been revealed for the deal, however Mr Braithwaite spoke in glowing terms of his admiration for the charter venture, praising their “exceptional care and attention to detail”.
The former Entrepreneur of the Year founded Sunseeker in 1968 and helped to build the company into Britain’s largest luxury yachtmaker by sales.
Last summer, Chinese investment firm Dalian Wanda bought a 91% majority share in a deal that valued the company at £320m.