Greenline 33 rides the recession

The groundbreaking eco-boat has been a financial success, says Seaway boss

The co-founder of Seaway has revealed that the success of the Greenline 33 has helped the company to ride out the recession.

Japec Jakopin, who set-up the Slovenian boat manufacturing company in 1989 with his brother Jernej, said that the boat’s revolutionary hybrid and solar-powered technology and easy handling was the key to the company’s success.

“We have to attract new people into boating as we are losing existing boaters as they are dying out or have stopped sailing,” he told the Financial Times.

“Our clients want to have fun on the water – not read a complex manual of 200 pages. This boat is simple – if you can drive a car, you can drive this.”

The Greenline 33, which got 100% in the MBM boat test, has become the world’s best-selling motorboat over 32ft, with Seaway’s revenues forecasted to jump from €29.9m to €36m.

Recommended videos for you

“The potential of the Greenline is huge. If we can sell 120 boats of an unknown brand with no introduction in its first year, that means the potential is thousands worldwide,” said Jakopin.

Read the review of the Greenline 33 Hybrid.