Sealine have joined forces with Sir Terence Conran's design company
Sealine have joined forces with Sir Terence Conran’s design company to give a new look to the Sealine T60 and other models.
The boats in the range boasting the new Conran interior design will be known as the Aura line.
The first model to be given the Studio Conran makeover will be the T60, which will be unveiled in January.
Sealine say the new line will “combine spacious, high performance motor yachts with the very best of modern interior design”.
The announcement comes as some welcome upbeat news for Sealine after they revealed last month they were to cut almost half their workforce in preparation for an anticipated slowdown in the new boat market next year.
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Commenting on the design collaboration, Sebastian Conran said: “Working very closely with Sealine we have used every technique we know to make the T60 Aura feel special and spacious – offering the very best of modern interior design.”
Carsten Astheimer, Sealine’s Design Director, said: “We paid a great deal of attention to ensure that the Conran ‘look’ was paired with real, functional innovation.
“The interior of any motor yacht presents a unique challenge for the designer.
“It is a rare environment in which performance, safety and practicality are equally as important as luxury and aesthetic beauty.
“Over three decades of creating superb motor yachts, Sealine have established a long tradition of craftsmanship and innovation, with the T60 existing as the epitome of this philosophy.”
He added: “The brief for Aura was to create a judicious blend of style, practicality and comfort – a classic contemporary experience that is simple and not contrived.
“We describe our approach as ‘soft rationalization’, in which rich materials and natural finishes instill warmth and softness in simple, unobtrusive forms. The result is a tranquil, elegant environment that is highly functional and practical.”
The new T60 Aura will be revealed at an exhibition being staged at the Design Museum in January and the new boat will be moored a short walk away at Butlers Wharf.
Photo: Carsten Astheimer (centre standing) and the Studio Conran design team led by Sebastian Conran (centre seated).