This week’s Boat Fail features every boatbuilder’s worst nightmare - a launch that ends in disaster

Sometimes things go so badly wrong that it’s hard to know whether to laugh or cry.

The boatbuilders behind this 90ft Northern Marine superyacht would have struggled to see the funny side at the time.

In this week’s Boat Fail we explore every boat manufacturer’s worst nightmare, a launch that ends in a sinking.

As the brand new model makes its way down the slipway, it quickly becomes clear that something is horribly awry.

However, with the point of no return long since passed, the team press on in the hope that the boat will level out in the water. It doesn’t.

This undignified accident will have done the PR team at Northern Marine no favours, so we ought to point out that they are a reputable boat builder with a strong track record.

An investigation into exactly why this happened is underway and we’ll be sure to keep you posted. In the meantime, click below to watch the footage: